What is the purpose of exploratory research?

Exploratory research is a type of qualitative research used to gain a better understanding of a particular topic. The purpose of exploratory research is to identify problems, create ideas, and develop solutions through a methodical exploration of the various aspects of a problem. It is particularly useful when the problem or situation is not well understood, when there is a lack of existing literature on the subject, or when the research problem cannot be easily measured. Exploratory research helps in the process of uncovering the underlying motivations and desires of the people involved in the research, allowing for a more thorough understanding of the problems and solutions.