sustainable growth (sustainability)

Sustainable growth, or sustainability, is a concept that refers to the ability of a company or organization to generate profits while preserving the natural environment. This concept implies that, while focusing on short-term financial gain, a company or organization should not have a negative impact on the environment. To achieve this goal, companies must integrate sustainable practices and principles into their operational models. A sustainable business model has at its core the goal of providing improved economic, social and environmental outcomes, supporting long-term financial viability and balancing profit-making with ecological resource use and economic and social development. Sustainable practices such as green energy sources, resource conservation, reducing waste, and energy efficiency help to reduce a company’s carbon footprint and help contribute to a better quality of life for the company’s clients, employees, and partners.