Social

A great topic for your paper could be how digital marketing has changed the way companies reach their target audiences. This is a timely and relevant topic that will give you the opportunity to touch upon topics such as the evolution of digital marketing, its influence on corporate spending, and its impact on customer engagement. In terms of finding sources of information, it would be best to check out industry-related websites, journal articles, case studies, and white papers. Your school library may also be able to provide access to research journals with reliable, peer-reviewed information dealing with digital marketing. It’s also a good idea to visit the websites of digital marketing related organizations such as the Interactive Advertising Bureau and the American Marketing Association, which can provide access to articles and press releases. Good luck with your paper!