Neeru communicates the following values :

Neeru understands the needs and interests of both producers and retailers. He strives to create a supportive and mutually beneficial environment for both parties, while also looking out for the interests of the consumer. He believes in creating an efficient environment and delivering the best services possible to everyone involved. This emphasizes the need for mutual understanding, respect, and collaboration between all players in the market, in order to ensure everyone's needs are met. Neeru also believes that all stakeholders should look out for the interest of the consumer, as this is ultimately essential for creating a thriving market.