Measuring Costs and Benefits

Measuring costs and benefits is an important part of making decisions, especially when considering areas of potential investment. Measuring costs and benefits involves analyzing and comparing the potential expenses and returns on investments, so that decision makers can decide which opportunities to pursue and which to avoid. This may include identifying, quantifying, and valuing the expected inputs (costs) and outputs (benefits) associated with a project or venture, both in terms of direct monetary value and intangible outcomes. Measuring costs and benefits can provide valuable insights and help inform decisions that consider the financial, economic, and social implications of an investment.