Explain the services offered by wholesalers to manufacturers

Wholesalers offer a range of services to manufacturers such as providing market intelligence, acquiring stock from suppliers, managing inventory levels, handling order fulfillment, and performing physical distribution tasks. Wholesalers can serve as a bridge between manufacturers and retailers, helping to create an efficient supply chain. They often carry a large selection of products, giving manufacturers access to a wider market in which to sell their products. Additionally, wholesalers can offer manufacturers custom terms for ordering and payment, allowing for better cash flow. Furthermore, wholesalers can help protect manufacturers from pricing fluctuations, since they buy in bulk from suppliers and can set prices that are advantageous to both the manufacturer and the retailer.