disadvantages telephone surveys

Advantages of Telephone Surveys 1. Convenience: Telephone surveys offer the convenience of giving respondents the ability to answer questions from the comfort of their own home or office. This can result in higher response rates and faster turnaround. 2. Time Efficiency: Unlike other data collection methods, telephone surveys can be completed quickly. Respondents spend less time answering the questions and the data can be collected in a much shorter period of time. 3. Cost Efficiency: Telephone surveys are generally less expensive than other data collection methods, such as in-person interviews. This makes them a cost-effective way to collect data. Disadvantages of Telephone Surveys 1. Low Response Rates: Phone interviews usually have lower response rates than other methods. This is because respondents may be reluctant to answer calls from unfamiliar numbers or may be put off by the intrusive nature of the call. 2. Social Desirability Bias: Respondents may be less likely to answer honestly in a telephone survey due to the presence of a live interviewer. This can lead to the survey results being skewed or inaccurate. 3. Sampling Issues: Telephone surveys can be difficult to sample from certain population segments, such as young people who do not have landline phones. This can lead to the results not being representative of the target population.